Colin is the founder & CEO of Sheets & Giggles - a fast-growing bedding and sustainability company based in Denver, Colorado. Sheets & Giggles’ eucalyptus lyocell sheets recently won Good Housekeeping Magazine’s “Overall Best Sheets” award. Colin and his well-rested team are all about sustainability, reforestation, philanthropy, and building his cheeky brand. In our conversation, Colin shares his thoughts on why leaders often struggle to get enough sleep and how we can get better sleep and perform better as a result.

Top 3 Takeaways

  1. Prioritize sleep—the work will always be there, so give yourself the chance to rest and rejuvenate. You’ll improve your performance, and you can pick up where you left off.
  2. Aim for uninterrupted sleep—the quality of your sleep matters as much as the quantity.
  3. Change your sleep, change your life—you may have to make lifestyle changes to things like your exercise and diet, but when you improve your sleep you’ll improve your results.

From the Source

“I can tell you right now that when five, six o'clock comes around, I will have another hundred hours of work that I could do that I could just keep doing—because my to-do list is always doing this.”

“The way that I always advise people to sleep is … your Non-REM cycles hit at different times. And so you really want to wake up either at four hours, six hours, seven and a half or nine. And you'll feel much well rested if you wake up at those times. So I actually don't have a set time on my alarm clock.”

“Every everything from bodybuilding to herniated disks to chronic pain—more sleep is the answer. It's when your body heals itself.“

“It's not just about the amount of sleep, it's about uninterrupted sleep. And so that's the thing that I think is really screwing people over is they might get eight hours, but if they're waking up an hour or two, they miss their first non REM cycle. If they're waking up at hour five, they miss their second. And if they're waking up an hour seven, they miss their third.“

“You've got to make other changes in your life if you're actually gonna wind up changing the way that you get your sleep. And changing the way that you get your sleep can be completely life-changing for someone.“

Connect with Colin

Twitter: @SheetsGiggles
Buy on Amazon: